Amiibo Designed to US, Europe's Tastes, Not Japan's WiiU3DS
by Carmine Red - 3:45 pm EST
Total comments: 11
Source: Nintendo
Nintendo's Toy-to-Life Figures received feedback that they were too large and expensive for the Japanese toy market.

Nintendo intentionally made their Amiibo Figures larger and more expensive than Japanese consumers were used to, according to remarks from Company President Satoru Iwata at a recent Financial Results Q&A. This was done to position the figurines — of which Nintendo shipped more than 5.7 million units worldwide last year — better for the global markets.
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