KONAMI AND TOYS "R" US LAUNCH NATIONWIDE YU-GI-OH! VIDEO GAME TOURNAMENT

Yu-Gi-Oh! Video Game Tournament to Commence on May 22nd at all Toys "R" Us Stores

REDWOOD CITY, CALIF. - May 7, 2004 - Konami Digital Entertainment - America,

a division of Konami Digital Entertainment, Inc., today announced they have

partnered with Toys "R" Us, Inc., the world's leading retailer of toys,

children's apparel and baby products, to host a nationwide Yu-Gi-Oh!

tournament on May 22, 2004 using the Yu-Gi-Oh! World Championship Tournament

2004 video game. Yu-Gi-Oh! is one of the strongest brands in children's

entertainment and the video games are consistently best-sellers. The

Yu-Gi-Oh! franchise includes a successful television show on the WB Network,

popular trading cards distributed by Upper Deck and a line of toys made by

Mattel.

"With the increasing popularity of Yu-Gi-Oh!, Konami is offering players of

the video game series a way to show off their dueling skills through a

nationwide competition to find the ultimate Yu-Gi-Oh! player," said

Catherine Fowler, Senior Vice President, Sales and Marketing, Konami Digital

Entertainment - America. "Partnering with Toys "R" Us gives us an

incredible opportunity to reach thousands of fans around the country."

The tournament will simultaneously take place in 671 Toys "R" Us stores

nationwide on May 22, 2004. Players age fourteen and younger interested in

competing in the tournament must register at local Toys "R" Us locations

with their parents prior to the event. To participate, players need to bring

the following to their local Toys "R" Us:

* Completed registration forms.

* Their own Nintendo Game Boy(r) Advance system.

* Their own copy of Yu-Gi-Oh! World Championship Tournament 2004 game.

Registration began on May 2, 2004 at Toys "R" Us locations (The Times Square

Toys "R" Us location will not be participating). Upon signing up,

participants will receive the rules and regulations for the tournament.

Registration is necessary since there are only 64 participants at each Toys

"R" Us store. All participants will receive an exclusive Yu-Gi-Oh! trading

game card.

The top 15 winners of the nationwide tournament will qualify to participate

in the U.S. finals. Four lucky winners will then be selected to proceed to

the World Championship Tournament, taking place in late summer in Southern

California.

"We are thrilled to host the Konami Yu-Gi-Oh! video game tournament,

exclusively at Toys "R" Us stores nationwide," said Amy Parker, Senior Vice

President Marketing, Toys "R" Us. "It is a great way for new and old fans of

the trading card series to compete with other fans all across the country."

To learn more about Yu-Gi-Oh! World Championship 2004, please visit the

official website at http://www.konami.com/yugiohtournament2004/