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Sega Sports Makes PlayDate

by Billy Berghammer - October 22, 2002, 9:39 am EDT
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PlayDate named Sega Sports NFL 2K3 and NBA 2K3 Hottest for Holidays.

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SEGA SPORTS GAMES VOTED AMONG HOTTEST TOYS FOR HOLIDAY 2002 ON PLAYDATE BEST

SELLER LIST

"SEGA Sports NFL 2K3" and "SEGA Sports NBA 2K3" Named Among the Top 10 Video

Games Expected to be Best Sellers by Leading Retailers Nationwide

NEW YORK - PlayDate 2002 - (October 22, 2002) - Building upon its

reputation for creating the best video game content, SEGA(R) of America,

Inc. today announced that "SEGA Sports(TM) NFL 2K3" and "SEGA Sports(TM) NBA

2K3" were both voted among the top 10 video games expected to be best

sellers this holiday season on the PlayDate Best Seller List. Published by

PlayDate, an independent marketing services company known for its unique

objectivity in tracking the toy and game industries, the PlayDate Best

Seller List includes results from an annual survey polling the nations' top

retailers for predictions of the best-selling toys and games for the year's

holiday shopping season. SEGA is one of the only companies placing more

than one game on the PlayDate Video Game Best Seller List.

"Inclusion on the PlayDate Video Game Best Seller List indicates strong

sales potential for 'SEGA Sports NFL 2K3' and 'SEGA Sports NBA 2K3' for the

upcoming holiday season as predicted by leading retailers," said Sean

McGowan, veteran research analyst with Gerard Klauer Mattison and co-founder

of PlayDate.

"SEGA Sports NFL 2K3" has received rave reviews from video game critics and

was heralded as the "Best Sports Game" by the "Game Critics Awards: Best of

E3 2002." "SEGA Sports NFL 2K3" features ground-breaking Artificial

Intelligence, unparalleled lifelike animations, an ESPN telecast-style

presentation, full online gameplay options and an in-depth franchise mode

featuring a revolutionary and easy-to-use visual interface. Chicago Bears

All-Pro linebacker Brian Urlacher appears on the cover of the game.

"SEGA Sports NBA 2K3" is the most authentic and entertaining NBA simulation

available. Building upon the strength of the franchise, "SEGA Sports NBA

2K3" features unmatched player and ball physics, an ESPN telecast-style

presentation, ground breaking animations, an in-depth franchise mode and

full online gameplay options taking the genre to unprecedented levels of

realism. "SEGA Sports NBA 2K3" also includes unprecedented passing options

that give gamers control of every player on the court, as well as mid-air

shot adjustments and blocking. NBA All-Star Allen Iverson of the

Philadelphia 76ers appears on the cover of the game.

"SEGA Sports NFL 2K3" and "SEGA Sports NBA 2K3" are currently available for

the PlayStation(R)2 computer entertainment system, the Xbox(TM) video game

system from Microsoft(R) and Nintendo GameCube(TM) for a suggested retail

price of $49.95.

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