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THQ No Longer Publishing Licensed Kids Games

by Alex Culafi - January 26, 2012, 7:25 pm EST
Total comments: 4 Source: (Gamasutra), http://www.gamasutra.com/view/news/39832/THQ_exits...

The company was previously known for releasing titles based on Nickelodeon properties.

THQ is exiting the children's licensed games business to focus on "core" titles as well as the digital platform, as stated by the company on Wednesday.

THQ is typically known for publishing a multitude of titles based around Nickelodeon and Disney-Pixar franchises, but in the wake of Volition's Saints Row: The Third shipping 3.8 million units, CEO Brian Farrell stated that "THQ will be a more streamlined organization focused on our strongest franchises. The success of Saints Row: The Third is an example of what our revised strategy and focus can achieve."

The announcement also arrives on the same day that a supposed former THQ employee sent a letter to the company's board of directors calling out the publisher for severe corporate mismanagement as well as the "implosion" of the uDraw.

The company said that certain previously released titles will continue to be sold, though no statement was made regarding whether any THQ jobs would be affected by the announcement.

Talkback

KDR_11kJanuary 27, 2012

Interesting, I thought those were making money but I guess THQ wants to focus on their strong devs like Volition and Relic now.

Fatty The HuttJanuary 27, 2012

Homefron 2 Confirmed!!

I do wish they'd bring back De Blob. I liked that game, wonky jump controls and all. De Blob 2 wasn't quite as charming but still solid. They should keep de Blob 3 (if it comes) as a Ninty exclusive, tho.

Vrgin XJanuary 27, 2012

Quote:

I hope this means alot less junk titles in Wii/DS/3DS aisles of Big Box Stores. Not likely thou.
Man, just ten years ago, THQ bashed GameCube owners for not buying their games, even thou they were marketing them to Nintendo's "core" fan base. Sorry, but I was more interested in Resident Evil, Metroid Prime, and Super Mario Sunshine, than the umpteenth SpongeBob game, and Conan O'Brian look-alike Jimmy Neutron. 8)

Does WWE count as a kid's license since it's PG now?

I hope so - the fact that they're not reiterating on All-Stars any time soon is CRIMINAL.

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