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3DS

Nintendo 3DS May Miss Sales Target

by Pedro Hernandez - September 12, 2011, 5:35 pm PDT
Total comments: 6 Source: (Bloomberg), http://www.bloomberg.com/news/2011-09-12/nintendo-...

Analysts are still not convinced of the 3DS's appeal.

Analysts believe that, despite a price cut, Nintendo may still miss a sales target for the 3DS.

They believe that the final sales total might be 16% shy of the company's expected annual target of 16 million units sold. Likewise,Nintendo might sell only 2.5 million units halfway through the fiscal year, which ends on March 31. Tonight, Nintendo will hold a special 3DS press conference, where software announcements are expected to be made.

The lack of hit titles for the 3DS is what many analysts believe is hurting the overall performance of the handheld. Additionally, they suggest Nintendo might need to embrace social networking gaming as a last resort.

In addition, the effects of the recent sales drop may be wearing off, as sales in Japan after the price cut dropped in the next week after the price reduction had taken place.

Talkback

DiscostewSeptember 12, 2011

Fall is nearly upon us, and winter is around the corner. Once titles like Mario Land 3D and Mario Kart come out, expect another surge in 3DS sales.

StrawHousePigSeptember 12, 2011

D00000m3d!!!

Oh, sorry. But seriously, these "analysts" need to find a real job already. The only two things these chuckle heads know about anything is Jack and Squat. Proof? Nintendo, undeniably by sane men, the single greatest video gaming company, a company in a league of their own, should develop Facebook games.  :o Get off it, talking heads!

EnnerSeptember 12, 2011

They won't be finding a real job as long as there are massive stock markets and investments.

RasSeptember 12, 2011

I hope all the doom and gloom and rumors about a redesigned handheld with de-emphasized 3D don't cause Nin to start canceling titles.  If Paper Mario 3DS doesn't make it to market, I'll just die (said like a '50s teenybopper).  Seriously, there are plenty of great games I'm looking forward to (Kart, 3D Land, Luigi), but Paper Mario is the reason I bought the system.  It's also the one the press seems to have little to no interest in.  :(

Chozo GhostSeptember 12, 2011

I hope Nintendo doesn't get swayed in any way by these idiots. All these investors care about is making a quick buck even if in doing so it would result in Nintendo being completely destroyed in the long run. Fans care about Nintendo but the investors only care about money. Nintendo should listen to the fans and no one else.

ejamerSeptember 13, 2011

Quote from: Chozo

I hope Nintendo doesn't get swayed in any way by these idiots. All these investors care about is making a quick buck even if in doing so it would result in Nintendo being completely destroyed in the long run. Fans care about Nintendo but the investors only care about money. Nintendo should listen to the fans and no one else.

I was with you up until the "Nintendo should listen to the fans..." part. Realistically, fans have their own interests at heart more than Nintendo's bottom long and long-term viability as a company. But I agree that catering to the demands of others - especially analysts - isn't necessarily the best decision.

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