Leipziger Messe is planning to expand the Games Convention with a North American event.
Leipziger Messe, the company that organizes the (Leipzig) Games Convention, is planning to expand their efforts to a new event in North America. Messe has already brought the convention to Asia last year under the title Games Convention Asia. This year, the Asian expo will return to Singapore on the dates of September 18 through September 20.
According Leipziger Messe CEO Wolfgang Marzin, "the concept is flexible and the network of the global games industry permits us to be active at different locations." With the Asian event already in its second year, Marzin is setting his sights on a new market. "After the Southeast Asian Games Convention, " he continued, "we are now focusing on the North American market."
Traditionally the Electronic Entertainment Expo (E3) has been the largest North American games event, but E3 was been scaled back drastically in 2007 and there has also been a rise of alternative events. If the Games Convention does come to North America, it will join events like the Game Developers Conference or the Entertainment For All Expo, as well as the Penny Arcade Expo that starts this Friday.
Carmine Red contributed to this article
