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Paramount Setting Their Sights on the Game Industry

by Nick DiMola - March 28, 2008, 12:59 pm EDT
Total comments: 4 Source: Variety Magazine

Plans to expand their games and interactive division will lead to casual and handheld oriented games based on their movie properties.

Sandi Isaacs, Senior Vice President of Paramount’s Games and Interactive Division informed Variety yesterday that they are "entering into deals now where [they] will be publishing games this year."



According to Isaacs, Paramount currently feels it is necessary to create a flexible business model, and entering the game publishing business is just the way to start. Paramount will focus on publishing casual, handheld, and mobile games due to lower production costs.



Overseeing the process, as a new Vice President, is ex-Activision employee Matt Candler. Part of his responsibilities will be keeping track of the development houses and keeping a watchful eye as they convert film properties into games. A former Sega executive, Luke Letizia, will also be joining the team as a director for projects assigned to external publishers.



This news comes just a few months after Warner Bros. made a similar move in acquiring Traveller’s Tales to develop their primary properties into games.

Talkback

Nick DiMolaNick DiMola, Staff AlumnusMarch 28, 2008

Fairly interesting news. Being that they are getting into handheld and casual games it seems reasonable that we will see some Wii and DS games out of them. Now to figure out which properties they are going to turn into games...

NinGurl69 *hugglesMarch 28, 2008

Jason Bourne this, Jason Bourne that.

KDR_11kMarch 29, 2008

The title made me think "lawsuits".

ReverendNoahWhateleyMarch 29, 2008

Set phasers for FUN!  I wish.

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