BOOST YOUR BRAIN POWER!

MAJESCO ENTERTAINMENT ANNOUNCES TWO NEW BRAIN STIMULATION GAMES

Dr. Makoto Shichida's 'Right Brain Development Theory' Foundation for 'Brain Boost: Beta Wave' and 'Brain Boost: Gamma Wave'

Edison, N.J., September 21st, 2006 - Want to improve your basic thinking

skills and cognitive reaction time? Then Majesco Entertainment Company

(NASDAQ: COOL), an innovative provider of digital entertainment products

and content, may have the two perfect games for you: Brain Boost: Beta

Wave and Brain Boost: Gamma Wave. Both Brain Boost games are being

developed under the consultation of renowned researcher and author, Dr.

Makoto Shichida, creator of the Right Brain Development Theory.

"Each Brain Boost game offers a completely different set of fun, yet

challenging, brain training problems that are designed to enhance your

mental acuity," said Ken Gold, vice president of Marketing, Majesco

Entertainment. "We believe a growing number of consumers are looking

for more diversified game play experiences and the Brain Boost games

will help attract a new audience to the category."

Both games focus on improving memory, concentration and judgment through

progressively difficult brain training games where speed and accuracy

count. Brain Boost: Beta Wave focuses on stimulating parts of the right

brain that are often associated with active concentration and busy

thinking. Brain Boost: Beta Wave includes Find a Match, Shape

Recognition, Addition, Remember Sequence and Moving Dots training games.

The brain's gamma waves appear to be involved in higher mental activity,

including perception and problem solving. As such, Brain Boost: Gamma

Wave includes training games for remembering Circumstances, Faces,

Images, Numbers and Colors.

Developed by Interchannel-Holon Inc, both Brain Boost: Beta Wave and

Brain Boost: Gamma Wave are scheduled to ship in November for a

suggested retail price of $19.99.

About Dr. Makoto Shichida & Right Brain Development Theory

Chairman of the Shichida Educational Institute, Dr. Makoto Shichida has

been extensively researching development of the right brain for years.

His findings have been acknowledged worldwide and his theory is put into

practice at over 400 schools throughout Japan. The right brain

generally dominates the recognition of images/shapes/spatial patterns,

illustrations, music, intuition and emotions. In essence, Shichida's

Right Brain Development Theory revolves around the practice of daily

repeated drills of viewing shapes and colors, absorbing large amounts of

information quickly and being able to then accurately reproduce those

images visually. The repeated stimulation activates the right brain and

heightens its potential.