Microsoft is still in the mix, of course, but a new player has come to the rumor party this time around.
Although the company has been profiting lately, the fact is that Sega is still pretty deep in red ink. Though hints of someone scooping up Sega have been dropped ever since it pulled out of the hardware business, another article has popped up suggesting that Sega is in for a buyout soon.
Microsoft is one of the firms in the rumblings, as it has been since day one, but this report states that none other than Electronic Arts is looking to take Sega. Here's a snippet from the start of the article:
Sega Corp., grappling with a plan to merge with a pinball-machine company, now has two huge potential suitors mulling their own bids for the ailing videogame maker: Microsoft Corp. and videogame giant Electronic Arts Inc., Friday's Wall Street Journal reported.
The two U.S. companies are separately exploring the possibility of buying all or parts of Sega, according to people familiar with the situation. These people stressed that the two potential suitors have yet to hold formal talks with Sega, and no deal appears imminent.
The rest of the article explains why MS and EA could really use Sega. Check out the full story.
