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GC

M$ comes up with GCN's ¥

by Michael Cole - April 12, 2001, 7:08 pm EDT
Source: IGN Cube

Microsoft's managing director gives an educated guess on GCN's Japan price at launch.

Although Microsoft has no inside information when it comes to Nintendo's business, Hirohisa Ohura's job is to know what hardware costs. So when asked what the Japanese price of the Xbox would be, he stated that it all depends on its competitors' prices.

"...the price of Nintendo's GameCube, which I personally think will fall around 19,800 yen ($160)."

That's what someone who is in the console hardware business says, so it's bound to be fairly close. Of course, he doesn't know how much money Nintendo is willing to sacrifice per console, so he is bound to be somewhat off. But this is what M$ is expecting--and it's guess must be as accurate as possible if it wants to maximize its Xbox profit.

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