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Wii

Nintendo Extends Partnership with Six Flags Theme Parks

by Pedro Hernandez - July 8, 2009, 7:46 am EDT
Total comments: 8

Theme park guests will be able to experience Wii Sports Resort at various Six Flags locations.

Six Flags Theme Parks has announced that they have extended their partnership with Nintendo as part of a promotion for the upcoming Wii Sports Resort. The deal will let guests experience Wii Sports Resort before its U.S. release at selected Six Flags locations starting on July 4. The deal will also include in-park promotions of the highly-anticipated game.

Wii Sports Resort is set to release in the United States on July 26.

NEW YORK, July 2 /PRNewswire-FirstCall/ -- Six Flags, Inc. (OTCBulletinBoard: SIXFQ) , the world's largest regional theme park company, announced today that it will expand its partnership with Nintendo and provide theme park guests with the unique opportunity to play the upcoming Wii Sports Resort(TM) video game. The game features 12 different fun sports activities like archery, basketball and table tennis that everyone in the family can play and comes with the new Wii MotionPlus(TM) accessory, which makes games even more precise.

Wii Sports Resort will be showcased daily in the Wii Experience in nine theme parks across the country. In addition, Wii Sports Resort will be featured in an extensive in-park media program including commercials on Six Flags TV and its Jumbotron Network as well as signage and online presence on www.sixflags.com.

Wii Sports Resort will be available for visitors to play beginning July 4th weekend, prior to the game's retail launch date of July 26th.

The nine participating Six Flags theme parks are:

  • Six Flags Magic Mountain; Valencia, CA
  • Six Flags Discovery Kingdom; Vallejo, CA
  • Six Flags Great America; Gurnee, IL
  • Six Flags Over Texas; Arlington, TX
  • Six Flags Fiesta Texas; San Antonio, TX
  • Six Flags Over Georgia; Austell, GA
  • Six Flags New England; Agawam, MA
  • Six Flags America; Largo, MD
  • Six Flags St. Louis; Eureka, MO
  • "We're excited to expand our partnership with Nintendo and bring this exciting pre-launch opportunity to our entertainment-seeking guests," said David McKillips, Six Flags SVP of Corporate Alliances. "As proven over the last two seasons, Six Flags continues to provide an effective mix of brand exposure and experiential marketing benefits to help drive awareness, sampling and, ultimately, sales for our partners."

    Talkback

    AVJuly 08, 2009

    WOW. I thought Six Flags was going bankrupt. Guess not.

    PlugabugzJuly 08, 2009

    In return does this mean the Wii Sports Island will appear in Six Flags the Game 2?

    Dirk TemporoJuly 08, 2009

    So when do we see a Nintendo theme park?

    SteleJuly 09, 2009

    Gah.  Why not Six Flags Kentucky Kingdom?  :( 

    BlackNMild2k1July 09, 2009

    Quote from: Dirk

    So when do we see a Nintendo theme park?

    As soon as they buy that island in the south pacific....

    kraken613July 09, 2009

    Quote from: BlackNMild2k1

    Quote from: Dirk

    So when do we see a Nintendo theme park?

    As soon as they buy that island in the south pacific....

    Exactly... Except its just an island, there are no rides on Wuhu Island. But we can fly down the middle of a volcano in a plane!

    BlackNMild2k1July 09, 2009

    There are no rides on Wuhu Island yet....
    there is also no Mount Mushroom with the face of Mario, Luigi, Donkey Kong & Princess peach carved into the side of it either.... yet.

    TJ SpykeJuly 09, 2009

    Quote from: Mr.

    WOW. I thought Six Flags was going bankrupt. Guess not.

    Going bankrupt =/ Going out of business

    Companies in a lot of debut frequently declare bankruptcy so they are protected from their creditors while they reorganize and figure out how to get out of debt.

    Anyways, too bad I don't live anywhere near a Six Flags. There used to be one about 1 hour from my house called Six Flags Darien Lake, but Six Flags sold it about 2 years ago and it's back to just being Darien Lake Theme Park Resort.

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