The Executive Vice President of Sales & Marketing wants a future with one DSi per person, but also one with a Wii being needed for DS demos.
1UP interviewed Cammie Dunaway, Nintendo of America's Executive Vice President of Sales & Marketing, at the midnight launch of the DSi at Universal CityWalk in Los Angeles about the DSi's past and future, and more.
When questioned about the five month difference between the Japanese and North American launch of the DSi, Dunaway said that the sales situation are different in each country, citing that in Japan one in every two households owns a DS while in America one in every four households owns a DS. According to Dunaway, the eventual goal is to have Nintendo President Satoru Iwata's dream of "one DSi per person."
She dodged around the prospect of demos on the DSi Shop, though, saying that the "Express" DSiWare titles are like demos and that Nintendo is "focusing on the [Wii’s] Nintendo Channel as the primary source for getting demos."
As for DSiWare, Dunaway is a big fan: "I like the idea that every Monday morning, I'm going to be able to go into the DSi Shop, [and] see what's new."
She also talked about the state of Club Nintendo, saying that they "are always looking for new Club Nintendo rewards," and that "it's a program that we think has a whole lot of potential."
For more details regarding the DSi read the full interview.
