NCL is now only behind Toyota in overall Japanese market value.
The Wii-sponsored car finishing in second was an appropriate event given this new information out of Japan: Nintendo is now the second largest company in all of Japan.
Due to a 2.6% increase in Nintendo's stock prices at the close of Tuesday's trading on the Osaka Stock Exchange, the company now has a market value of 8.34 trillion yen, or 72.7 billion dollars. The latest corporation to be washed away by the wave of Wii and DS success was Canon, maker of high-end cameras, printers and other optical devices.
If Nintendo hopes to become the king of Japan, it's going to need to sell a lot more Wiis. Automotive giant Toyota is currently the most valuable company in the country, with a market worth of 24 trillion yen (209 billion dollars), or three times that of Nintendo.