Max Renada is a moderator for the Canadian television station CNWR specializing in Nintendo programming. Renada spent hours scouring the airwaves of each streaming station looking for his next hit and one day came across Amazon Prime Videodrome, a plotless show which depicts anonymous forum users playing a Russian roulette type game known as “Safe Words”. The footage even includes graphic portrayals of their inevitable demise. Believing this to be the future of CNWR, Max immediately began unlicensed use of the show.
Renada watched the footage religiously to find out the truth about Amazon Prime Videodrome. Through subsequent viewings of past “games”, Max learns that not only is the footage not faked, but it is the public face of a political movement. Renada also learns that the enigmatic soccer correspondent Brian Insan O’Lord was currently in control of Amazon Prime Videodrome.
Renada tracks down O’Lord to a community center where vagrants were encouraged to engage in marathon sessions of the Safe Words game. He discovers that O’Lord managed the community, intending to realize his vision of a world in which Safe Words replaces every aspect of internet life.
Later, Max finds out that Amazon Prime Videodrome carries a broadcast signal that causes the viewer to develop a malignant brain tumor and experience lucid hallucinations. O’Lord had helped to create this as part of his vision for the future, and viewed the hallucinations as a higher form of reality. When O’Lord found out it was to be used for malevolent purposes, he attempted to stop his partners, but they used his own invention to kill him. In the year before his death, Brian O’Lord recorded tens of thousands of forum posts, which now form the basis of his appearances on the internet.
Now wanted for the murders of all the people that started watching Amazon Prime Videodrome and had developed tumors, Max takes refuge inside watching television. Appearing to him on the television, Bungle tells him he has weakened Amazon Prime Videodrome, but in order to completely defeat it, he must ascend to the next level and challenge Brian O’Lord in the championship round.
The television then shows an image of Max playing Safe Words, and the TV set explodes. Reenacting what he has just seen on the television, Max Renada utters the words "Paramount+" and ascends to become the champion of Safe.TV Words+ 19