Author Topic: ATI @ CES 2003  (Read 1316 times)

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ATI @ CES 2003
« on: January 13, 2003, 08:30:59 AM »
ATI touts Flipper's success at CES, and demos The Legend of Zelda: The Wind Waker for the public.  So what’s next on the horizon for ATI?  Could they be working on the next Nintendo console?  Billy investigates….

As far as CES is concerned, Gaming wasn’t really "back at CES"  as they were saying it would be.  I have to be honest when I say that in the 12 hours I was on the show floor, I literally had to hunt for not only Nintendo news, but anything video game related.  Sure, Dolby was running Metroid Prime in Dolby II, but that’s not the news you crave.  I waded though the 1.25 million net square feet of exhibit space, the aisles of cell phone accessories, PDAs, booming car stereos, and booth babes (ahhh it’s good to see booth babes again), and found a TV running the import version of The Legend of Zelda: The Wind Waker.  I looked up, and found that I was at the ATI booth.

ATI had Zelda on display, and was promoting the fact that because of their graphics hardware Zelda can look so outstanding.




I met with John Swinimer, Public Relations Manager for ATI, and talked with him about some of their upcoming products.  After beating around the bush for a while, I then asked him, "So now that GameCube has been out for well over a year, what's ATI working on next?  Are you working with Nintendo on their next generation hardware?"


John smiled and answered, "We were very happy to work with Nintendo on their GameCube hardware, and we'd be interested to work with them again in the future."  I prodded and tortured him to the best of my abilities.  I even asked him if he'd seen the Tazer booth that was across the way.  But, no matter what I tried...he wouldn't say anything further than the company line.  If ATI is actually working on the successor to the GameCube is still an unknown, but after seeing what ATI pulled off with the GameCube hardware, I sure wouldn't mind.

For more pictures of the ATI Booth at CES, click here.

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