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3DS

3DS NYC Launch Event

by Jared Rosenberg - March 27, 2011, 11:58 am EDT
Total comments: 5

It was really cold and Reggie made an appearance. 

At close to 4 p.m. yesterday, I made my way over to New York City where Nintendo held a 3DS Launch event at the Union Square Best Buy. They set up a fenced-off line on the side of the road where people could wait for the midnight launch.

There were a number 3DS demo stations set up where people could try out many of the launch games. Free food was offered in the form of hot dogs, tacos, and pretzels. A DJ played popular tunes and I was impressed by a mix of a Lady Gaga song with music from Sonic & Knuckles. As it got later and extremely cold, friendly Nintendo staff handed out some t-shirts, hats, and hand warmers.

When there was about an hour left to wait, Nintendo of America President Reggie Fils-Aime showed up and shook hands and spoke with the excited masses that were waiting in line.

Finally at midnight, the crowd threw their 3D glasses into the air (glasses they received about five minutes beforehand) and ushered in an era of glasses-free 3D gaming. It was a pretty fun event other than the extreme cold. Check out videos of the launch event below.

Thanks to Dustin Sherman for helping film the video and to everyone we interviewed.

Talkback

VelociraptorBillMarch 27, 2011

Is he holding one of the VGCats valentines cards?  Awwww... someone loves him.

ShyGuyMarch 27, 2011

Hahaha Reggie is such a boss.

TanshinMarch 27, 2011

You know, it's a shame that I couldn't make it over to the Best Buy. I was in NYC for a school trip yesterday to go Behind the Emerald Curtain and see Wonderland, however the farthest we could go was to Rockefeller Center. I settled for the Nintendo World demos and was extremely impressed. They had giant AR cards on the floor that actually worked if people didn't stand on them :P

Now I just need money to buy one!

King of TwitchMarch 27, 2011

Reggie: How far back are you? What's your number?

guy waiting in line: 37

Reggie: Only 30 copies in the store!

Everyone: (laughs)

Reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie: :reggie:

MagicCow64March 27, 2011

Yeah, I coincidentally walked by this thing last night and considered going in, but it was just too damn cold. Funnily enough, it was on the exact spot that the The Rent's Too Damn High Guy had set up at a number of weeks ago.

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